Cola Wars

Cola Wars

Release date : August 18, 2019
Runtime : 1h 24m
Countries of origin : United States of America /
Original Language : English /
Director : Mark Herzog /
Writers :
Production companies : History / Herzog & Company /
August 18, 2019 1h 24m United States of America Documentary English More
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Overview

Traces the long and ferocious rivalry between Coke and Pepsi, centered on the “New Coke” debacle of 1985. For almost a hundred years, Coke had been the undisputed leader in the multibillion dollar global soda industry–stodgy, predictable, but indisputably top dog–while Pepsi had been the upstart No. 2, forever poking at its big brother with cutting edge advertising. But in 1985, in a stranger-than-fiction twist, Coca-Cola’s executives took a step so daring that no one in either company could believe it: they changed the formula of the most popular beverage on the planet.
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  • title:Cola Wars
  • status:Released
  • Release date: 2019
  • Runtime:1h 24m
  • Genres: Documentary · History ·
  • Countries of origin: United States of America ·
  • Original Language: English ·
  • Director: Mark Herzog /
  • Writers:
  • Production companies: History · Herzog & Company ·
  • Overview:Traces the long and ferocious rivalry between Coke and Pepsi, centered on the “New Coke” debacle of 1985. For almost a hundred years, Coke had been the undisputed leader in the multibillion dollar global soda industry–stodgy, predictable, but indisputably top dog–while Pepsi had been the upstart No. 2, forever poking at its big brother with cutting edge advertising. But in 1985, in a stranger-than-fiction twist, Coca-Cola’s executives took a step so daring that no one in either company could believe it: they changed the formula of the most popular beverage on the planet.
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