Bump The Show is an interactive web series launched in January 2010 from Yellow Line Studios. The show uses a 'reality' format and follows the stories of three women facing unintended pregnancies. The show aims to address and influence the debate surrounding abortion; the premiere date was specifically chosen to coincide with the thirty-seventh anniversary of historic U.S. Supreme Court decision Roe v. Wade, which granted American women a right to abortion. The show's format is unusual in that it requests viewers comment and participate on its website in message boards with personal stories and feedback that will affect the outcome of the series.